From [March 2009 Presentation]( by Project Renaissance, the initiative to re-imaging OOo, surprising demographics of OOo users. * OOo is used by ¾ of the users at home * On average, users are between 41 and 50 years old * ¼ of all users are 51 years old or older The first point is understandable, OOo still have compatibility issues with Microsoft Office so companies hesitate to use it in work. The second and third point are amazing. I have no clue at all why many OOo users are the elders. Continue from point #1, is it a good strategy to shift OOo focus from work to home use? For example, make it feel more like 'Keynote' than 'PowerPoint'.